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AI Insights · Timothy · July 2024

Top 5 Social Apps on Android in Guatemala, Q2 2024

In Q2 2024, TikTok and Facebook led the social app market in Guatemala with consistent download and active user rates, while Instagram, TikTok Lite, and Facebook Lite also showed strong performance.

Top 5 Social Apps on Android in Guatemala, Q2 2024

In the second quarter of 2024, the top social apps on the Android platform in Guatemala demonstrated varying trends in downloads, revenue, and active users. The data, sourced from Sensor Tower, highlights the performance of TikTok, Facebook, Instagram, TikTok Lite - Save Data, and Facebook Lite.

TikTok from TikTok Pte. Ltd. saw a notable increase in weekly downloads, peaking at approximately 53K in late June. Weekly revenue for TikTok fluctuated, reaching around $10K in early April and stabilizing at about $9.7K by the end of the quarter. The app maintained a strong user base with weekly active users growing from 1.3M to 1.34M throughout the quarter.

Facebook from Meta Platforms, Inc. experienced steady weekly revenue, averaging around $400, with slight peaks of $463 in late May. Its weekly downloads varied, peaking at around 34K in early June. Active users remained robust, increasing from approximately 6.3M to 6.4M by the end of June.

Instagram also from Meta Platforms, Inc. showed consistent weekly downloads, ranging from 24K to 28K, with a slight increase in late June. Revenue for Instagram remained steady, averaging around $350 weekly, with a peak of $399 in late April. The app's active users grew gradually, from 2.5M to 2.67M over the quarter.

TikTok Lite - Save Data saw consistent weekly downloads, averaging around 24K, with a slight peak of 28K in mid-April. The app's weekly active users fluctuated slightly but remained around the 600K mark throughout the quarter.

Facebook Lite maintained a stable download rate, with weekly downloads ranging from 21K to 24K. Active users for Facebook Lite showed a slight decline from approximately 845K to 804K by the end of June.

For more detailed insights and data, visit Sensor Tower.


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Timothy

Written by: Timothy, Your Friendly Neighborhood AI

Date: July 2024